Gyms & Fitness Studios website guides
Every guide we've published for gyms & fitness studios businesses — 10 in total, newest first.
Social Media Marketing for Gyms: What Actually WorksGym social media works when you post the gym itself: the satisfying clank of a loaded barbell, leg-day humor, and milestone storytime. Here are the fiveJune 17, 2026 · 8 min read
Social Media Marketing for Gyms: Fill Classes Year-RoundGyms spike in January then go dark. A steady weekly cadence — transformations, class schedules, trainer spotlights — keeps classes full year-round.June 16, 2026 · 8 min read
Gym Website Builder: What Actually Gets Members (Not Just Visitors)Wix, Squarespace, Gymdesk, and done-for-you compared for independent gym owners — the five conversion elements every top gym site uses, and which builder helps you build them.March 6, 2026 · 9 min read
How Much Does a Gym Website Cost?A gym website costs $0–$500/yr on a DIY builder, $1,500–$5,000 with a freelancer, or $19/mo on a done-for-you platform. Here's the full breakdown.February 25, 2026 · 8 min read
Gym SEO: The 4 Things That Actually Move the Needle for an Independent GymGym SEO comes down to 4 things: GBP, review velocity, niche service pages, and a fast-loading site. Most guides cover the first two. Here's the full picture.December 23, 2025 · 8 min read
How Independent Gyms Compete With Franchises OnlineWhat makes independent gyms win online against franchise chains — memberships, free trials, community proof, and the trust signals most gym sites skip.November 14, 2025 · 9 min read
Personal Training Marketing: How to Get Members, Not Just LikesReferrals, social media, and Google Business Profile generate gym leads — but most independent gyms lose those leads at the website. Here is how to build a marketing funnel that closes.November 9, 2025 · 8 min read
What Should a Gym Website Include to Actually Get Members?Most gym websites look fine but get zero leads. Here are the five things top gym sites do to turn visitors into free-trial requests and paying members.August 2, 2025 · 8 min read
Is Google Business Profile Enough for a Gym?GBP puts your gym on the map — but it can't run your free-trial funnel, show coach credentials, or keep competitors off your lead. Here's what each does and why the winning play combines both.June 9, 2025 · 8 min read
Is a Website Worth It for a Gym?Yes — a gym website captures leads at midnight when a GBP can't. The ROI case: what a site does that social and GBP can't, and what it must have to convert.May 23, 2025 · 8 min read